Growing Your Product Tree


Quest # 5 - Growing Your Product Tree

In "Growing Your Product Tree" you'll explore the ins and outs of serving your clients - and increasing your bottom line - by developing profit-generating products.

Objectives of this Quest

In this Quest, you will:

    • Explore the characteristics of a “product tree” and determine what sort of product tree you need for your business.
    • Consider the advantages and disadvantages of the different types of products, and decide which products are right for your product tree.
    • Determine in what order you should develop your products, and establish a time-frame for developing your products.

Questions answered during this Quest include

    • Why is it vital that you have products (beyond your speeches or training programs)? Why is it selfish and downright mean not to have product?
    • How do you develop product? And once you develop product, how do you sell it?
    • What can you do before you have product to sell?
    • What’s a product “tree” and how do you grow one?

(We’ll explore pricing your products in a future session.)

Videos in the “Growing Your Product Tree” Quest

  1. Just what is a product tree?
  2. The various types of “products”
  3. The importance of packages
  4. Protecting your products from being stolen
  5. Decisive characteristics of products
  6. Which product should you develop first?
  7. The advantages of selling OPP
  8. Writing and publishing “your bestseller”

(To serve the needs of our members, Pro Speaker YOU reserves the right to add, remove, or update videos on this list at any time.)

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